Brady grows sales bookings threefold in 2020 and signs leading customers Falck and BASF

BASF, Tangent Trading and Falck Renewable SpA join roster of 130+ global customers including Toyota and Koch Brady voted number one in metal trading software market for 11th year by Commodity Technology Advisory Ed Addario joins as CTO and Chris Regan appointed as Product Director London, Cambridge, UK: 17th December 2020. Brady Technologies, a market leader in global commodities trading software, has announced a significant uplift in its sales bookings, as well as the signing of a number of leading industry organisations, including BASF and Falck Renewable SpA. Since going private earlier this year, Brady has seen total sales bookings rise 93% year-on-year and annualised recurring revenue bookings grow threefold compared to 2019. Non-recurring bookings have also increased by nearly 60% and 100% of major customers have renewed year-to-date. Brady has also appointed several industry veterans in 2020, as the organisation continues to optimise its options for risk management in the metals trading sector. These include the appointment of Chris Regan, formerly Head of Energy Trading Services at EDF Group, as Product Director for Short Term Power. Ed Addario has also joined as CTO, previously CTO at Currencycloud. Brady has added over twenty new team members so far this year during… continue reading

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